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embrace

(n): the act of clasping another person in the arms (as in greeting or affection)

( more... )

(n): the act of grasping

(n): the state of taking in or encircling

(n): the state of being included

(n): a close affectionate and protective acceptance

(n): the act of accepting with approval; favorable reception

(v): include in scope; include as part of something broader; have as one's sphere or territory

(v): have as a part, be made up out of

(v): squeeze (someone) tightly in your arms, usually with fondness

(v): hold firmly and tightly

(v): take up the cause, ideology, practice, method, of someone and use it as one's own

(v): consider or hold as true

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about 1 month ago bilby said:

"Successful retailers will embrace new communication and marketing models to respond to market segment preferences and ensure in-store customer experiences provide a differentiated value proposition relative to alternative emerging retail channels."
- Rodney Baurycza, marketing director of Telstra.

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